Campaigners: outsourced sales and event marketing teams that increase sales, raise brand awareness and report market intelligence at retail and beyond.

{ management bios }

". . . the hardworking people at Campaigners’ headquarters deserve a compliment from the field. They always respond to anything I might ask them in a timely fashion, they are extremely friendly and very professional."

-Axel V., Delegate

MELISSA ORR

President and CEO

Melissa Orr is an industry pioneer, leader, and visionary in the development of outsourced sales teams.

After receiving her Bachelor’s degree from Emporia State University, Emporia, KS, Melissa created outstanding results in the marketing department at Hewlett Packard. She continued her success at executive positions with Symantec, Network Associates, Central Point, Ignite, SofNet and Calera Recognition Systems.

While at SofNet, Melissa became aware of a need for effective field support, prompting her to create a field sales and marketing team consisting of high-quality outsourced personnel. This successful program provided a powerful marketing tool, which Melissa continued to implement at subsequent companies. Melissa established Campaigners in 1997, with a vision of creating a company motivated by a culture to perform that could successfully drive results for customers. Under Melissa’s leadership, Campaigners has launched hundreds of field event and “street team” projects for a diverse set of accomplished clients.

Melissa is particularly active in the Young Entrepreneurs Organization (YEO) peer participant forum and internship programs. She is a recent graduate of the prestigious “Birthing of Giants” program, sponsored by YEO. She is a participant in the MIT Enterprise Forum, and described by Inc Magazine as one of “the best and the brightest growth-minded young entrepreneurs.” Additionally, Melissa was named a Finalist in the Ernst & Young Entrepreneur of the Year Award for 2002 and 2003, and nominated for the 2002 Los Angeles Business Journal’s “Women Who Make a Difference” Award.

GREG BOLES

Vice President,
Business Development & Strategic Planning

Greg Boles brings to Campaigners a strong background in operations, finance and sales. Greg began his career as a management consultant at LEK/Alcar Consulting Group after graduating from the Wharton School of Business. In 1997, Greg joined PageOne Business Productions, the venture capital arm of Kellogg & Andelson Accounting Corporation, as a senior analyst where he assisted early stage and middle market companies with strategic planning, capital raising and mergers and acquisitions. After PageOne, Greg spent three years at Wareforce.com, as Director of Operations, during which time he spearheaded the expansion of the computer reseller's operations from 100 to 400 employees, and revenue growth from $60 million to $200 million.

Greg joined Campaigners in 2001 as VP of Operations, responsible for all facets of sales and marketing campaign client execution including: field recruiting, training, management, client reporting and analysis. During the 5 year period of 2001-2005, Greg personally managed over 75 retail sales, marketing and promotional campaigns on behalf of Campaigners' Fortune 500 client base. Currently, as VP of Business Development & Strategic Planning, Greg continues to play an executive, consultative role with existing and prospective clients to help them develop field based, retail: sales, training & event marketing promotional strategies that deliver quantifiable results.

LISA FINN

Director, Human Resources

Lisa began her Human Resources career in the music industry in 1986 spending 10 years as Director of Human Resources and Administration at Geffen Records. She followed this experience with a two year stint with Universal Studios. Most notably, Lisa participated on Universal’s first ever reengineering effort as a team member on the Human Resources Re-engineering Team responsible for recommending and implementing a complete redesign of the Human Resources function across all Universal Studios businesses. In early 2000, Lisa joined LowerMyBills.com as Vice President of People. As the 7th hire of that company, Lisa was responsible for strategically building an effective organizational infrastructure and culture focused on contributing to consistently achieving the company’s business goals and objectives.

As Director, Human Resources, Lisa is responsible for providing strategic human resources leadership and management at Campaigners, as the company continues to grow and thrive.