{ field reps: delegates }

Delegate Selection Process

Campaigners' top-quality Delegates are the foundation for and major contributors to our quality work and service. A rigorous selection process results in exceptional personnel, a low turnover and peak performance for clients.

PROCESS:

1. Detailed job description created.
2. Field Supervisor, Field Recruiter, and clients develop an SKB Profile (Skills, Knowledge and Behavior) for the candidate.
3. Campaigners' recruiter searches Delegate database or identifies new candidates through:


• Delegate Referrals: Delegates earn fees for identifying qualified candidates.
• Casting Calls: Highly-effective open casting calls are held in key markets at least once per quarter.
• Internet Recruiting: Campaigners subscribes to and solicits individuals from leading Internet job boards.
• Tradeshow and Convention Networking: We attract new talent through our participation at key shows.


4. Potential new Delegates are interviewed to determine SKB fit and qualifications via:


• Phone screen
• Face-to-face interviews
• Ride-alongs
• Drug and criminal background checks

Delegate Profile Sample

SAMPLE DELEGATE SKILLS, KNOWLEDGE AND BEHAVIOR PROFILE (SKB)

SKILLS:

• Formal training and presentation skills for groups of 2-10
• Tradeshow presentations min. 1-2 times
• 2 years merchandising
• 1-2 years product demos
• 1-2 years event marketing
• Experience with PC-related products and/or consumer goods

KNOWLEDGE:

• 2 years field experience
• 2 years sales experience
• Microsoft Excel
• Internet savvy
• Intermediate technology background
• Product demos & retail sales
• 2 years general consumer electronics

BEHAVIOR:

• Enthusiastic
• Strong oral communication skills
• Professional image
• Positive, outgoing attitude
• Quick learner
• Takes direction and coaching well
• Flexible
• Demonstrates initiative
• College degree
• Valid state-issued driverŐs license
• Reliable transportation

Delegate Training

At the beginning of each campaign, Delegates attend either centralized, regional or in-market training to establish a strong working relationship with the client and knowledge of the product.

IN-MARKET TRAINING INCLUDES:

• Product and image training from the client
• How to present and bring the product to life from Campaigners
• Extensive role-playing scenarios to ensure thorough product knowledge
• Detailed training/sales reference binder
• Videotaped training sessions for multimedia CDs or DVDs

ONGOING TRAINING:

• Mandatory Monthly Conference Calls: New products introduced. Best practices shared. All calls are recorded and may be reviewed by client and Delegate for up to 30 days.
• Effective Sales Tools: Presentations, brochures,
• email blasts and customizable Q Cards covering
• objectives, areas of focus, branding messages and
• any other information pertinent to success.
• In-Field Training and Coaching: Territory Managers
• routinely travel with Delegates for on-the-job training
• and quality-assurance checks.
• Performance Coaching and Rewards: Positive
• reinforcement includes on-the-spot rewards and
• positive peer ranking. Issues are addressed
• through demonstration and coaching.